2024 Winners

Congratulations to all of our 2024 Global Social Media Award Winners!

BEST USE OF FACEBOOK

Winner 2024

White Marketing & My True Ancestry

— Viral Organic Content to Accelerate Ad Growth

BEST USE OF X

Winner 2024

Sky Alphabet & ATHA Energy

— Uranium Saves the World

BEST USE OF INSTAGRAM

Winner 2024

Dawning Digital & AriZona Beverages

— Instagram Growth

BEST USE OF YOUTUBE

Winner 2024

Gravity Global & Embraer

— E2 Tech Eagle

BEST USE OF TIKTOK

Winner 2024

Wolfgang Digital & Irish Tax Rebates

— The Rebate Renaissance
Silver 2024

Core Ireland & An Post Campaign

— An Post Book Club

BEST USE OF SNAPCHAT

Winner 2024

dentsu Ireland & Burger King

— (Burger) King of AR - A whopper campaign

BEST USE OF LINKEDIN

Winner 2024

Luxid & Atea Finland

— LinkedIn reimagined: Atea’s strategic blueprint for B2B excellence

BEST AUDIENCE ENGAGEMENT CAMPAIGN

Winner 2024

Media.Monks e Senna Brands

— Busque Sua Verdade (Seek Your Truth)
Silver 2024

Wolfgang Digital & Visit Trinity

— Turning Views into Visits

BEST SOCIAL INFLUENCER CAMPAIGN

Winner 2024

Campfire & Thayers

— Poreplay & Skincare Seduction
Silver 2024

Happy Yolk & Pooky Lighting

— Lighting Up The North

BEST USE OF RESEARCH & EVALUATION

Winner 2024

Bonded & Different Narrative & NE1

— Winter 2023 Campaign

MOST IMPACTFUL SOCIAL MEDIA CAMPAIGN

Winner 2024

Luxid Group & MSD Finland

— Go see a doctor

MOST INNOVATIVE SOCIAL MEDIA CAMPAIGN

Winner 2024

Happy Horizon & LOAVIES

— 118% increased ROAS through personalised festival campaign

BEST LOW BUDGET CAMPAIGN

Winner 2024

TRY & Norwegian centre for violence and traumatic stress studies (NKVTS)

— The TRUST study: How a social media campaign saved a study on sexual assault

BEST USE OF SOCIAL MEDIA FOR ENTERTAINMENT

Winner 2024

Happy Horizon & Warner Music Benelux

— Intelligent, scalable Spotify campaign drives 39% more revenue

BEST USE OF SOCIAL MEDIA FOR FINANCE

Winner 2024

Wolfgang Digital & Irish Tax Rebates

— Making Tax Less Taxing
Silver 2024

The Obsidian Co. & Crowdbase

— €550,000+ Raised in Crowdfunding Investments

BEST USE OF SOCIAL MEDIA FOR RETAIL

Winner 2024

The Obsidian Co. & Crocodile Shoes

— 838% increase in total value of purchases
Silver 2024

Wolfgang Digital & Woodie’s

— Nailed It! How Woodie’s Hit 12% Online Growth with a People-First Social Strategy

BEST USE OF SOCIAL MEDIA FOR FMCG

Winner 2024

Dawning Digital & CANDY CAN

BEST CHARITY / NOT-FOR-PROFIT CAMPAIGN

Winner 2024

UICC & Spin

— Inviting the World to Close the Cancer Care Gap

BEST LONG-TERM STRATEGIC USE OF SOCIAL MEDIA

Winner 2024

LUXID & OUTOKUMPU

— LEAD GEN EXCELLENCE IN B2B MANUFACTURING
Silver 2024

Dawning Digital & CANDY CAN

— Don't eat it, drink it!

BEST INTEGRATED CAMPAIGN

Winner 2024

Edelman Canada & Knorr Canada

— Yummy K's
Silver 2024

Docklin & Aknekollen.se

— Increasing brand awareness through a performance first strategy

BEST DIRECT RESPONSE SOCIAL MEDIA CAMPAIGN

Winner 2024

Mindshare Ireland & Lucozade Energy

— Fizz the season

BEST USE OF PAID SOCIAL

Winner 2024

Coolr

— OMD UK & Lidl 'Save Another Way...The Lidl Way'

BEST LOCAL TO GLOBAL CAMPAIGN

Winner 2024

dentsu Ireland & LinkedIn & 84 Paris

— Breaking the Mould: An innovative approach to ‘Always On’ brand marketing on social_

BEST SOCIAL MEDIA TOOL

Winner 2024

Campfire

— Spark

RISING STAR AWARD

Winner 2024

Sasha Stewart

— Bonded

BEST IN-HOUSE TEAM

Winner 2024

TCS (Tata Consultancy Services)

— UK & Europe Social Media Team

BEST SMALL AGENCY

Winner 2024

Dawning Digital

BEST LARGE AGENCY

Sponsored by TRIBE GLOBAL
Winner 2024

Coolr

Silver 2024

Wolfgang Digital

Trophies

Winner trophies will be dispatched following the winners announcement and will arrive in 2-3 weeks.

All winners will be able to purchase a duplicate trophy from the Don't Panic trophy shop here post winners announcement.

Our Event Sponsors & Partners

TRIBE GLOBAL
THE LIGHTHOUSE SOCIAL
DON\'T PANIC
DIGITAL AGENCY NETWORK
PIMENTO
Boost

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Testimonials

"We’re really excited to have been shortlisted for a Global Social Media Award. Winning the award would be a fabulous acknowledgement to our teams who put in an incredible amount of effort to ensure that we are always delivering engaging and interesting content to our followers, ensuring that we are always helping to change lives for good."
Virgin Pulse
“This nomination for ‘Best In-House Team’ is a reflection our collaborative spirit and innovative approach that drive our success. We’re honoured to be nominated and grateful for the recognition of our team’s hard work.” Karen Bannister
Centurion Asset Management Inc
"Being shortlisted in competitions like the “Global Social Media Awards” validates our innovative approaches and successful strategies. It is an opportunity for us to showcase the significant impact of our work and gain both publicity and recognition for our hard work."
Trickle
“Awards like the Global Social Media Awards are important because they allow us not only to demonstrate the quality and consistency of our work, but to also recognize our team for it. To a person, our team is the most expert group I’ve ever been fortunate enough to work with, so the nomination is a testament to them as both experts in the field but also great partners to our clients.” Ryan Black
Accelerated Digital Media
"Luxid is thrilled to be shortlisted for the prestigious Global Social Media Awards in no less than three categories! Attracting entries from all over the world, we know how special it is to make it through to the finals and to be recognised for the kind of innovative digital work that really drives business success."
Luxid
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