Congratulations to our all 2023 winners! Be sure to share your success by downloading your finalist, silver and winner assets #GlobalSocialMediaAwards
Best Use of Facebook
PromoTraffic & Optimeal Poland – brand image promotion
Best Use of Twitter
Expedia & Anomaly – #TravelTheAds
Best Use of Instagram
Docklin & Nelly – Supercharging Dynamic Ads with First-Party Data
Best Use of YouTube
Mercedes-AMG GmbH & Banauten GmbH – INSIDE AMG – Season 1
Best Use of TikTok
Winner
Buttermilk & Elizabeth Arden – #MyBeautyCape
Silver
Wolfgang Digital and Intersport Elverys – Tapping Into a new Demographic
Best Use of Snapchat
dentsu & Apache Pizza – Pizza in a Snap
Best Use of LinkedIn
TCS Research – #40andForward
Best Audience Engagement Campaign
Expedia & Anomaly – #TravelTheAds
Best Social Influencer Campaign
Buttermilk & Elizabeth Arden – #MyBeautyCape
Best Use of Social Media in a Crisis
AT&T – Hurricane Ian Crisis Disaster Recovery Response
Most Impactful Social Media Innovation
Docklin & Nelly – Supercharging Dynamic Ads with First-Party Data
Best Low Budget Campaign
Winner
DNRG & Caerphilly Skips – Cleaning Up
Silver
EthosEnergy & Oakwood Agency – Humanising Our Brand
Best Use of Social Media for Entertainment
Carousel & Paddington Bear – Paddington’s Royal Visit
Best Use of Social Media for Finance
Brainlabs & GoCardless – Building Brand Equity With Full Funnel Social Strategy Pays Off By Smashing Performance Targets
Best Use of Social Media for Retail
Brand Kolektyw & Sales&More x Komputronik – How we refreshed the image of Komputronik in SM and increased revenue!
Best Use of social media for FMCG
Twisted and M&M – Make the Moment
Charity / Not-for-profit Campaign
This Life – Goodbye My Love
Best Long-Term Strategic Use of Social Media
Winner
The Obsidian Co. & Ancoria Insurance – Insuring Growth Campaign: Leveraging Social Media to Expand Market Share
Silver
Wolfgang Digital & BodySlims – ROI “Return On Inspiration”: How We Drove Millions With Inspirational Social Media Content
Best Integrated Campaign
PROUDLY SPONSORED BY PIMENTO

Wolfgang Digital & BodySlims – ROI “Return On Inspiration”: How We Drove Millions With Inspirational Social Media Content
Best Direct Response Social Media Campaign
Winner
Docklin & Nelly – Supercharging Dynamic Ads with First-Party Data
Silver
Wolfgang Digital & HomeSecure – ‘The Future is Friction’
Best Use of Paid Social
Winner
Mindshare UK & M&S – Unwrapping the Power of Paid Social
Silver
SThree & Odiv – Employer Branding 2.0: a multichannel strategy in which offline has been translated into online, resulting in a 69% growth in applications compared to the previous year.
Best Local to Global Campaign
IMART and Fuller Marketing
Best Social Media Tool
Squared.io – Audit and Optimization for Facebook Ads
Rising Star Award
Abbey Troyer – Stella Rising
Best In-house Team
Insider – Social Media Team
Best Small Agency
Bumbl
Best Large Agency
PROUDLY SPONSORED BY TRIBE GLOBAL

Wolfgang Digital