Previous Judges

The Global / US Social Media Awards have been judged by digital marketing industry leaders and experts across the world.
Current Judges
Previous Judges include:

Head judges

Laura Thomas | Head of Paid Social | MediaCom

Over the last decade, Laura’s worked in various roles across PR, digital and advertising, including running her own business focusing on consultancy for two years, and has delivered social training for companies including Econsultancy and the Chartered Institute of Marketing. In the last five years, Laura’s progressed through various roles at MediaCom North including Head of Display & Head of Digital Media Strategy and within those roles has developed multi-award winning campaigns for clients like New Balance and Missguided. Laura now holds a dual role as an Investment Director responsible for Media Innovation and Social at MediaCom North. In Social, Laura is responsible for leading the paid social product and team across the group – ensuring growth and best practice. In Innovation, Laura works with media owners to give clients across the group access to the most innovative and exciting ways to activate media, enabling them to engage with their audiences on a deeper level and build greater emotional connections. Having worked in social media for different types of businesses, Laura is a passionate believer in the power of using social media to drive meaningful business outcomes and behavioural change.


Athar Abidi | Head of Social Media | British Heart Foundation

Greg Allum | HEAD OF GROWTH & MARKETING | GrowthDay

Greg Allum is an established client-side and agency marketer with over 13+ year’s experience leading high-performing teams. He is currently Head of Growth at GrowthDay, the world's only all-in-one personal development app. Prior to joining GrowthDay, he worked for Jellyfish as Global Head of Social leading a team of 25 and responsible for >$75m annualized media spend and also consulted on the Toyota/Lexus account for Group M agency m/six. He has significant in-house experience at brands including British Gas, Legal and General and Sony Electronics where he was European head of social and creative strategy.

LinkedIn profile


Together with her team she has built one of the strongest international communities in the online marketing industry. Olga has expanded SEMrush brand visibility worldwide, bringing >90% YoY average revenue growth from top 10 new markets and growing SEMrush presence in the main markets such as USA, Europe and Australia. Olga is a sought-after speaker at leading marketing conferences such as SMX, Pubcon and BrightonSEO.

Lauren Archer | Brand Marketing & PR Consultant

With over a decade of PR, social media and communications experience gained in agencies and in-house, Lauren is now a Freelance Consultant and Accredited PR practitioner, and works with brands and agencies to deliver innovative and creative communications strategies. She has previously worked with brands including French Connection, Nespresso and Travelodge on branded content and social media, as well as running an award-winning food blog. Lauren was also a finalist in the 2019 Global Women in Marketing awards & was listed in The Drum’s Top 50 under 30 women in digital.

Joanna Bodley | Senior Lecturer in Digital Marketing & Marketing | Manchester Metropolitan University

With over ten years’ experience, Joanna Bodley has seen every side of the industry from creative to comms and large to small agencies, as well as in-house teams. She has developed, implemented and overseen social and digital strategies and provided guidance for a wide range of clients like The Co-operative Bank, Gumtree and Chewits. She has a keen understanding of the complexities involved in making digital, social media, content and advertising efforts a success. She harnesses this as a speaker and professional educator, having delivered training for numerous organisations, including Econsultancy. Jo is now a Senior Lecturer at Manchester Metropolitan University and course director for their MSc Digital Marketing programme, sharing her experience with the next generation of marketers. She also runs her own consultancy, Jo & Co.

Carlotta Bonafini | SEO Product Owner | Vodafone

Carlotta is leading the SEO team at Vodafone UK, where she is overseeing the development of their new digital strategy. She started her professional career in the marketing field working for Expedia in the search department. She directed many regional projects before moving into a global position where her initiatives created outstanding results whilst pioneering new processes. She supervised both creative campaigns and technical projects, and launched many impactful ideas. Carlotta graduated from London Metropolitan University and Milan Catholic University and has been living in London for over 9 years. Passionate about high-tech, she is working on improving her coding skills and is always eager to expand her technical knowledge

Michael Bonfils | Global Managing Director | INTL MEDIA MANAGEMENT CORP (SEM INTERNATIONAL)

Michael Bonfils is the CEO and Founder of Int’t Media Management with the trade name of SEM International specializing in International SEO/SEM, multilingual content marketing and display solutions. With over 30 network offices around the world, Michael has been critical to the global digital marketing successes of many of the world’s largest corporations. Michael often speaks and writes on the latest trends in global search marketing and has contributed his time to many major national publications and events. In addition to being the founder of his global advertising agency, he is currently a board member of a number of organizations in technology and advertising as well as a former judge for the US Search Awards.

Adriaan Boot | Founder | Impactful

Adriaan has founded his agency, Impactful Online Marketing, and helps his clients on their paid marketing campaigns on search and social media platforms. He loves spending and earning money for his clients and making the business impact measurable through Google Analytics. In the past few years Adriaan has worked on the Google Ads campaigns of big online brands like,, SnappCar, Daikin and This helped in being honored by Google with the Google Premier Partner status.

Elmer Boutin | SEO Director | GTB

Elmer is the SEO Director at GTB. Following a career in the U.S. Army, he has worked in digital marketing for over 20 years doing everything from coding websites to managing online reputation management efforts as both an independent contractor and a corporate webmaster. In his current role at GTB, a global advertising agency and strategic marketing partner for Ford, he leads the team doing organic search optimization on websites for Ford and other clients.

Stuart Bruce | PR Futurist and CEO | Stuart Bruce Associates |

Stuart is internationally recognised as a PR Futurist – a thinker and doer in modernised public relations and communications. He specialises in the measurement and evaluation of public relations, communication, reputation and relationships. He also provides senior consultancy and training on public relations and communication strategy, crisis communication, and using digital and social media for corporate communication and public affairs. His consultancy, SBA, works globally to provide strategic counsel, professional development and training to in-house and agency PR and communication teams all around the world. Stuart has worked in more than 30 countries and for clients in more than 60 countries. Before starting SBA Stuart was the co-founder and CEO of one of the UK’s first digital PR companies, which in less than two years he grew into a PRWeek Top 150 consultancy advising clients such as Sony Mobile, HSBC, PayPal, Discover Channel and Unilever.

LinkedIn profile

Martin Bryant | Media and Tech Consultant

Martin Bryant is a consultant, speaker, writer, and educator in the fields of technology and media. He works to help technology companies craft a narrative around their products and business. He was previously Editor-in-Chief of international technology publication The Next Web, and Community Editor at Tech North, where he shone a light on the stories of startups and entrepreneurs in the North of England.

Mary Grace Cerni | Social Media Editor | Refinery29

Mary Grace is a social media professional with nearly 4 years experience managing accounts on multiple platforms. With roots in journalism, Mary Grace brings her storytelling sensibility to every role—crafting all strategy and copy with the nuance of the reader in mind. She's worked for leading companies in the entertainment and publishing space, and currently she's helping women to feel, see, and claim their power as a social media editor at Refinery29.

Dave Chaffey | Co-found and Content Director | Smart Insights

Dr Dave Chaffey is co-founder and content director of marketing and e-commerce learning platform Smart Insights. Dave is author of 5 bestselling books on Ecommerce including Digital Marketing: Strategy, Implementation and Practice and Digital Business and E-commerce Management. He has been recognised as one of 50 marketing ‘gurus’ worldwide who have shaped the future of Marketing by the Chartered Institute of Marketing.

His podcast is What's New's in Marketing.

Justin Clark

Sarah Cook | Group Head of Social Media and Content Strategy | Legal & General

Nicole Correia | Social Media Manager | Ocado

Nicole started her social journey from her student halls bedroom when she worked with local businesses and start-ups. Since leaving uni, her career has taken her from major players like Coca-Cola, Schweppes and Lucozade and even a stint with Pokemon. In her current role at Ocado Retail, she is responsible for maximising the 'value' Ocado's followers provide the business and, mutually, the value that social media provides Ocado customers. This includes constantly seeking out trends, opportunities and efficiencies from content creation, amplification and community management - which she knows she'll see lots of in this year's submissions.

Brent Csutoras | Managing Partner | Search Engine Journal

Digital Marketing Consultant at Brent Csutoras, LLC and Managing Partner at Search Engine Journal, one of the top Digital Marketing publications online. Speaker at many of the top marketing conferences, such as Pubcon, Affiliate Summit, SMX, SMX Advanced, State of Search, SES, Ungagged, SEOktoberfest, and more. Over 13 years experience in Search Engine Optimization (SEO), Social Media Marketing, and an avid Futurist, focusing on the implications of future technology on society and societal growth.

Paris de Reuck | Freelance Marketing Consultant | Content & Community strategist |

Paris has worked in social media and SEO for thirteen years, with eight years spent heading social media, influencers and editorial teams at MediaCom and OMD. Paris now works directly with companies and startups helping them find creative ways to grow through social media advertising, content and influencer marketing.

LinkedIn profile

Akvile DeFazio | President and Social Media Advertising Specialist | AKvertise, Inc. |

As someone who lives for connecting people, making the connection between consumers and brands is what Akvile DeFazio, president of AKvertise, a social media advertising agency does best. As a conversion-driven marketer, she is passionate about helping businesses expand their online visibility and reach their goals via Facebook, Instagram, Twitter, LinkedIn, and Pinterest Ads

LinkedIn profile

Phoebe Dixon | Senior Social Media Manager | twentysix

Phoebe has been working in digital marketing since graduating from university, nearing six years in the industry. Social media has been the skillset she honed in on because of the constantly changing industry and impact it has on brands and media platforms around the world. Phoebe is currently based in Leeds at multi-award winning agency, twentysix following previous experience in PR and influencer marketing.

Lissa Duty | Branding & Digital Marketing Strategist

Known around the web as “Your Online Social Coach” Lissa Duty is a social media coach, speaker, trainer and author of 25 Tips to Twitter Success: Learn How to Market Yourself, Brand and Business Online and co-author of Your LinkedIn Professional Network: How to Connect, Optimize, and Implement for Success. In 2009, she discovered her passion for leveraging social media platforms to brand businesses online and founded her digital marketing consultancy, Lissa can be found speaking about leveraging social media, digital marketing and the importance of online branding around D/FW at conferences, local chambers, and groups. She does all this while balancing her many responsibilities at her own companies, Rocks Digital and

Nick Entwistle | Founder & Creative Director | Bank of Creativity & One Minute Briefs |

Nick is the Creative Director and Founder of the Bank of Creativity, working with agencies and brands to create compelling content to engage their audiences and generate big interest in their product or service. One of his biggest campaigns helped to encourage donations for Neuroblastoma sufferer Isabella and it went viral with 30 million views across social media and reached national press and TV news. He also directed the music video and social campaign that led to the NHS beating Justin Bieber to Xmas Number 1. As well as this, Nick has 50,000+ followers on social media, including the community user-generated content platform One Minute Briefs which encourages instinctive creativity. He hosts annual events, hold educational workshops with D&AD & the V&A and delivers talks at agencies, universities and the likes of BBC, SKY and Lloyds Bank. He recently released his third OMB & Agency Quotes books. Agency Quotes is a popular social feed where the creative industry around the world share all the #ThingsYouHearInAgencies. He has won a variety of awards for his work including Grand Prix at the Roses, Creative Circle, Campaign Big, Great British Entrepreneur Awards and my campaigns have been featured in publications such as Buzzfeed, New York Times, Adweek and The Drum.


Keith Goode is the Sr. SEO Strategist at IBM and brings over 20 years of experience in the online sphere and over 10 years of experience in In-House and Enterprise SEO. He has worked for small and large enterprises including HomeAway, BDX, Dell, and IBM, and he has presented at dozens of conferences worldwide, including Pubcon, SMX, Advanced Search Summit, Cross Forum, and Clarity. A big proponent of democratizing SEO, Keith helped build the Search Certification program at Dell University and regularly presented a Technical SEO class, and he currently is building a virtual courseware for SEO at IBM.

Joseph Harper | Social Media Manager | Kellogg's

Navah Hopkins | Director of Paid Media | Hennessey Digital

Navah Hopkins is the Director of Paid Media at Hennessey Digital, an integrated digital marketing agency helping our customers own their markets via PPC, SEO, CRO, PR, and Content. A veteran of the digital marketing industry, she began as an SEO in 2008, transitioning to PPC in 2012. She manages the strategy and execution of paid media, as well as leading a team of paid search and paid social champions. Throughout her career, Navah has made a point to give back and loves sharing lessons learned on the international speaking circuit as well as local universities. She is a frequent contributor to SEJ, SEMrush, and WordStream blogs/webinars. In 2019, she became a founding member of the Paid Search Association, a group dedicated to empowering the next generation of PPC practitioners, as well as serving as a resource for all practitioners to learn from and share with the community.

Alan K'necht | K'nechtology Inc.

Katy Katz | Director of Account Strategy | Marketing Refresh

Katy has interactive marketing experience spanning across the higher education, healthcare, technology, and small business communities. She has spoken at numerous events nationwide on content marketing, search, social media, and brand personalization. Katy is the Director of Account Strategy at Marketing Refresh, a digital marketing agency in Houston. Connect with Katy on LinkedIn or Twitter to geek out on content, search, or even your latest Netflix obsession.

Umar Khan | Senior Digital Strategist | Nakheel

Umar is a passionate digital marketer with over 9 years of experience in managing high budget digital marketing campaigns. With experience and expertise on all the verticals of Digital Channels including SEO, Google Ads, Social Media, Content Marketing, CRO UX and others. Umar is currently linked with Nakheel as the Senior. Digital Strategist. He also conducts digital marketing workshops & regular classes for well-known educational institutes in Dubai

Laura Lesser | Culture & Innovation | O2 (Telefonica UK)

Laura is a creative and media specialist for brand marketing with experience across leading telco, retail and FMCG brands. She volunteers as a Comms Director at the Conscious Advertising Network and is passionate about technology and ways for brands to be relevant in customers' lives. Currently leading culture and innovation in the marketing communications team at O2 including brand campaigns, CSR initiatives and sponsorships such as The O2 and England Rugby.

Edgar Linayo | D2D Brand Manager | Nestle

"Strategic-design thinker and curious by nature" - I am truly passionate about design, innovation as well as brand building. I have over 15 years of experience focused on fast-moving consumer goods (FMCG). As a brand builder, I have been blessed to be part of paramount projects for acclaimed top global brands such as Ariel®, Bold®, Pampers®, Always®, Tampax®, Tess®, Naturella®, Vicks®, Ruffles®, Twistos®, Lay's®, Maggi®, Purina®, among many others. Furthermore, I have worked with praised local and regional brands. I took part of the global team at Bacardi Limited, the largest private family-owned company full of passionate employees and iconic brands as Bacardi® Rums, Grey Goose® Vodka, Bombay Sapphire® Gin, Martini®, and shaped by their rich history of spirited entrepreneurship. Nowadays, I am working at Nestlé as part of the central team overseeing EMENA projects.

Carla Marshall | Content Marketing Manager | TubeBuddy

Carla Marshall is the Content Marketing Manager at TubeBuddy, the premier YouTube channel management tool. She has 10+ years of experience in video marketing, social media management, content marketing, DRM, and SEO. She was previously Editor in Chief at and, the Community Manager for the ReelSEO YouTube Channel, and Head of Content Marketing at vidIQ. She is YouTube Certified in Audience Development, and Channel Growth & Content Ownership.

Debra Mastaler | President | Pitch Hawk

Debra Mastaler is an experienced traditional marketing and search engine optimization (SEO) specialist with a deep skillset in link building, SEO content strategy and media relations. She has owned Alliance-Link since 2001 and specializes in combining big idea content and smart SEO to build links, traffic and brand growth. Debra is a regular conference speaker, trainer and contributor to numerous search and tech sites and is OMCP certified link building trainer.

Jennifer “Kiza” McDonald | Owner + VP of Marketing | Plentiful Earth, LLC.

Jennifer “Kiza” McDonald loves the power of human connection, and this is evident in her human-centric, holistic marketing models. Though she has worked as the Vice President of Marketing in 15 industries including student housing, health insurance, tech, government, real estate, eCommerce, architecture, and more, the narrative remains the same -- users are people with real people problems. In each of these industries, Jennifer has created and executed digital marketing strategies and attribution structures that have resulted in an average of 227.69% organic visitor growth, 230.26% new user growth, 88.10% revenue increase, and a 1,500% marketable database growth, year-over-year between all clients. By leveraging human-centric content marketing, innovative covert social media marketing tactics, and predictive, high-conversion, and dynamic email marketing strategies, Jennifer recently grew a governmental marketable database by 17,593 users using strictly organic means in the last 6 months. She also established a new marketable, and highly-engaged database of 20,037 for Plentiful Earth; this marketable community has been transformed into a loyal fanbase of volunteer content writers. Her marketing style is for real people, by real people.

Brian McDowell | Sr. Director of SEO and Editorial | Credit Karma

Brian McDowell in an industry leader for enterprise level digital marketing and is the Sr. Director of SEO and Editorial for Credit Karma. Brian works with the worlds largest E-commerce brands on their strategies, forensics, process and team structures. He has been building and promoting websites since 1997. Brian has a true passion for technical application and has established primary revenue streams for multiple startups including LendingTree, Red Ventures, Conductor and Bloomreach. He has designed and built multiple in-house proprietary technologies and platforms for digital marketing and established large in-house teams dedicated to increasing online engagement. Brian often speaks to large enterprise level decision makers as well as advertising agencies about how to build, recruit and sustain new growth technologies. Brian holds a BS in Computer Science from UNC Charlotte.

Dylan McLaren | Founder | Content Merchants

Dylan has worked as a strategist, copywriter, attorney, creative director, and director. Working with some of the biggest brands in the world in dynamic digital campaigns. After many years in the legal and advertising industries, he founded Content Merchants. An anomaly agency helping global clients navigate digital landscapes through innovative content marketing solutions and strategies. Dylan believes that targeted, integrated, interactive, mobile communications are the future of branding and marketing around the world.

Paul Morris | Marketing Specialist

Paul has 22 years’ experience leading Marketing, Digital & Ecommerce both Agency & Brand side. Paul was previously Director of Digital/ Ecommerce at Marshalls PLC, Head of Marketing at Tesco Bank, global Digital/ Ecommerce Director at PZ Cussons (brands including St Tropez, Imperial Leather & Original Source), led Digital marketing at the Co-op Group (Food > Funeralcare) and have through the line experience of working both client and agency side with brands including Wickes, Laterooms, Intercontinental Hotel Group, Cash Generator, Stagecoach & Silverstone.

Mazen Mroue | Head of Global Digital Media and Tech | Frieslandcampina

Mazen is the head of Global Digital Media and Tech, The Netherlands. His responsibilities cover media, technology, CRM, Website/SEO and innovation. Mazen oversees media pitches, digital strategies, and design of the technology ecosystem following the JBP with key suppliers such as Facebook, Google, TikTok & Snapchat. Before moving to the Netherlands, Mazen worked at the agency side for 6+ years based in Dubai, Singapore, and Beirut. His diverse portfolio covers prominent multinationals such as BlackBerry, Samsung, Emirates, Etihad airlines, and all the Richemont Luxury brands. Besides being a member of the world federation of advertisers, Core member in programmatic taskforce at Iab Nederlands, member of the programmatic committee at iab SEA+India and holding 100+ certifications across all digital platforms and technologies, Mazen won many prestigious digital awards targeting the MENA region and is looking to score more worldwide. Mazen is a big believer in training both the body and the mind to be strong. So next to his professional achievements, he is a world marathoner and Guinness World Record holder, with more than 60 full marathons completed and many ultras.

Erica Myers | Director of Social | The Hollywood Reporter

Erica Myers is a digital and social media marketing strategist with 10 years experience leading global campaigns across various verticals. She started her career in media, working out of London with companies like Philips, Dell and Ubisoft. A personal highlight was launching the award-winning EDF: Energy of the Nation campaign during the 2012 London Olympics. In Los Angeles since 2014, Erica has worked with studios like Disney, Netflix and Amazon to develop and execute large-scale campaigns for new movies and television series. She is currently heading up social media for The Hollywood Reporter.

Chris Nightingale | PPC Manager – Acquisition |

Sarah Penney | Manchester Metropolitan University

Erin Portsmouth | Director of Corporate Affairs | Oldham Cares

Erin is a Chartered public relations practitioner who started her career in private sector marketing and communications consultancies, but for the past eleven years has worked in the National Health Service. She is currently Director of Corporate Affairs at NHS Oldham Clinical Commissioning Group where she oversees a portfolio including communications, engagement, public affairs, equality and diversity, organisational development and governance. She has a Masters degree in public relations, and served on the Chartered Institute of Public Relations North West Group Committee as a volunteer for ten years, also holding a three year term as Chair. She was appointed to the Board of Trustees of homelessness charity Emmaus Salford in 2017.

Patrick C. Price | Founder | Idealizer

Patrick C. Price is a longtime online marketing and social media pioneer. After having led the Swiss marketing operations one of Europe's leading online classifieds marketplaces for 7 years, Patrick decided to share his knowledge on a wider basis and founded Zurich based digital consulting agency Idealizer, which later became the European headquarters of BlueGlass Interactive (a multiple awards winning agency) with offices in London, Zurich and Tallinn. After a management buyout, Patrick went on to found a Swiss Consumer-Information-Portal. Patrick has been an active player in the social media industry since 2003, when he started his first video blog.

Michelle Robbins | VP Product Innovation | Aimclear

For more than 20 years Michelle has lived at the intersection of technology, marketing, and data. She is an accomplished marketing, technology, and media professional with deep experience as an analyst, engineer, digital marketing and content strategist, editor, writer, and speaker. A member of the search community since its beginnings in the late 90s, Michelle spent 12 years at Third Door Media, most recently serving as SVP, Content & Marketing Technology while also Editor in Chief for Search Engine Land, Marketing Land, and MarTech Today. Michelle recently joined award-winning integrated marketing agency Aimclear where she’ll leverage her deep technology and analysis experience to lead product innovation. Working across data ops, marketing ops, dev ops, and ad ops, she’s focused on growing the agency’s robust suite of martech, data, and marketing products to further extend Aimclear’s pioneering strategies for customer success.

Dave Rohrer | Founder of NorthSide Metrics & Co-Host of The Business of Digital Podcast

As an in-house and agency digital leader for more than 20 years, Dave Rohrer has solved problems and increased revenue for companies both large (Internet Retailer 100 & Fortune 500) and small (start-ups & small, local businesses). Dave is the co-host of The Business of Digital Podcast and runs Chicago-based digital agency NorthSide Metrics. Dave is an internationally recognized speaker and can be found sharing his digital marketing wisdom at conferences like PubCon Pro, Midwest Digital Marketing Conference, and the Craft Brewer’s Conference.

Carrie Rose | Rise at Seven | Co-founder and Creative Director

The Co-founder and Creative Director of creative content marketing agency Rise at Seven. She leads the creative content marketing and digital PR offering within the agency working on viral PR and social media campaigns for brands in UK, US and Europe. Carrie has won over 6 industry awards for her work and made the shortlist for Young Digital Marketer of the Year 2019

Eli Schwartz | Director of Growth | Survey Monkey

Eli Schwartz is the Director of Growth for SurveyMonkey, the world’s leading People Powered Data platform enabling curious individuals and companies – including 99% of the Fortune 500 – to have conversations at scale with the people who matter most. He oversees SurveyMonkey’s SEO and viral product strategies for the entire product portfolio of SurveyMonkey, Wufoo, SurveyMonkey Apply, and Tech Validate. Prior to his current role, Eli was the Director of APAC Marketing for SurveyMonkey based out of Singapore. In this role, he oversaw a significant expansion of SurveyMonkey’s user penetration all across the Asia and Oceania regions. Eli is also a frequent speaker at marketing and growth conferences and a regular author for popular business and marketing publications.

Sabiha Shakil | Global Marketing Consultant

Sabiha is a Marketing Consultant with 18 years of experience across the globe. She has an international marketing background having developed B2B and B2C marketing strategies across markets and sectors. She has provided business and marketing strategy advice to all kinds of businesses- from Startups to Multi-National Corporations. Sabiha is a member of the Women in Tech SEO community in which she is a community speaker and mentor. Sabiha also has spoken at various international events and has judged industry awards like the Global Marketing Awards 2020 and APAC Search Awards 2021. Aside from marketing, Sabiha loves to travel and has been to over 40 countries.

Ann Smarty | Brand Manager | Internet Marketing Ninjas

Ann Smarty is the Brand Manager at as well as the founder of Viral Content Bee. Ann has been into SEO industry for more than a decade. She is the former Editor-in-Chief of Search Engine Journal and contributor to prominent search and social blogs including Small Biz Trends and Mashable. Ann is also a frequent speaker at Pubcon and the host of a weekly Twitter chat #vcbuzz. Follow Ann on Twitter and Linkedin.

Aleyda Solis | International SEO Consultant & Founder at Orainti

Aleyda Solis is an International SEO Consultant and founder of Orainti -a highly specialized, boutique SEO consultancy-, blogger (Search Engine Land, Search Engine Journal and Moz), speaker (with more than 100 conferences in 20 countries in English and Spanish: Inbound, MozCon, Pubcon, BrightonSEO, SearchLove, etc.), author (of "SEO, Las Claves Esenciales"), who also offers actionable SEO tips in her weekly YouTube video series "Crawling Mondays". Aleyda has been awarded as the European Search Personality of the Year in 2018, included in Forbes top 10 online marketing experts to follow, in Hubspot as one of the 59 Female Marketing and Growth Experts You Should be Following, has also been interviewed in publications such as The Huffington Post and contributed for Think With Google.

Bianca Spada | Global Senior Social Media Manager | Red Bull

I am a global digital strategy expert with 10 years experience of delivering successful digital strategies and global campaigns in some of the world’s leading and cutting edge companies. I am an expert in consolidating and creating brand new social strategies to significantly increase the visibility of brands online. I have a proven record of radically turning around performance and generating 3-figure growth within 12 months of working in a company.

Alison Traboulsi | Head of Social Media | Direct Line Group

Kevin Watterson | Global Paid Social Brand Marketing for Mobility and Delivery | Uber

Kevin Watterson leads global paid social brand marketing for mobility and delivery at Uber. Prior to joining Uber he managed paid social accounts for B2B and B2C clients across tech, retail and manufacturing at Aimclear

Dean Weaving | Head of Display, Video and Social | Deliveroo

For the last 12 years Dean has worked across a multitude of digital media & technology functions including programmatic media buying and trading, technical solutions engineering and digital client service roles including clients such as Volkswagen. Technology and automation at scale is a passion for Dean having worked side by side with product and engineering functions throughout his career to help maximise media output for his clients and delivery efficiently at scale across his teams. Currently manages a global cross functional media team that covers paid social, display, video and digital audio at Deliveroo.

Susan Wenograd | CHIEF MARKETING OFFICER | Aimclear

Susan Wenograd is recognized nationally and internationally as a leading authority on digital marketing, specifically in paid search and social. As Chief Marketing Officer for Aimclear®, Susan fearlessly develops groundbreaking integrated marketing strategies to help clients reach customers via digital channels and inject the right message at the right online moment. Susan is a regular contributor and expert source for top media outlets, including NPR, Wired, Digiday, Marketing Land, Search Engine Journal, and many others. She shares insight as a sought after keynote speaker and session presenter at top marketing conferences around the world, including Pubcon, SMX, Digital Summit, brightonSEO, Social Media Marketing World, Zenith Conference, and many others.

Oliver Yonchev | Managing Director | Social Chain

Oliver is Managing Director to one the worlds fastest growing agencies, Social Chain. Social Chain uses owned media, marketing and technology to build social brands. The agency is famed for its disruptive, internet-breaking, creative work - gaining worldwide recognition for breaking records.Within just 4 years Social Chain grew from a start-up of 2, to a team of 700+ individuals, currently operating through six locations: Manchester, London, Berlin, Munich, New York and Bangkok. As the US Managing Director, Oliver is responsible for the development of the group’s North American operation, spearheading the companies plans to open three additional offices across LA, San Francisco, and Chicago by 2022. At 30, he is at the forefront of creative and social media marketing, delivering global social strategies for the likes of Amazon, Coca-Cola, Disney, Uber, Tik Tok, to name just a few.